Oh very true and I don't disagree with you at all but, for me personally, if I'm paying nothing for the flight I don't mind 25 or 50 bucks for baggage fares. Especially when the only thing I did to earn that free flight was pay bills and / or shop using a store link from their site as opposed to typing the store link in directly. Points are a way to counter the absurd everything IMO (not just airfare).